My boss once asked me to take on a project that felt impossible. It was a specialized project with a huge scope. I didn’t have the right internal staff to do it & the timeframe was incredibly tight. As I struggled to explain the challenge, I described how I felt I was being asked to color a page green but given only a yellow and blue crayon.
Of course, I could make green with those two colors, but it would take twice the time and look terrible. Wasted time equals money & forsakes the sanity of my team. I wanted a green crayon. Have you ever felt like that? You need to grow your business yet the resources in your team don’t match. Everyone is running full steam ahead with little time to bring on something new. The project was successful, but not without expense to our team, and the analogy stayed with me well after leaving the position.
That’s where Creative Coalition comes in. Marketing has a lot of pieces. Each can be tackled individually but the result can be messy and take longer than it should. We like to think we can take those pieces off your hands and create a holistic result quickly & efficiently with a team specialized for you.
– April Maglothin, Principal & Creative Director
How to work with us
It all starts with a simple conversation. No pressure, no sales pitch, no bravado. We’d love to find out if we can help support & elevate your brand.